Let's get straight to the point where how to make the most of your ads.
1. Post Boost:
You've added a product and its live on your page. A clear call-to-action goes a long way.
You can now boost the post to reach your relevant audience.
Once you click Boost Post, you will be greeted to a screen that looks like this:
Here, you first choose the objective:
Engagement: reactions, comments and shares requires no button to be placed on the ad
Messages: engage and chat with potential customers will have a send message button on your ad
Note: Both the above cases have a similar approach, one has a button, the other need not and it's totally up to you on how you feel best to engage your audience. It's best to A/B test and gauge results.
You now choose your audience if you already have an audience set created or click Create New Audience to make a new set. Select your budget and times to run, enable/disable Facebook pixel, select your Payment Method and done!
Take a moment to read Facebooks T&Cs and Help Center in case you have any doubt.
2. Ads Manager
This is best explained by Facebook and you can find the relevant information here.
Let the jump in your sales begin. Feel free to reach out to our support staff on our live chat - we're around most of the time. Our ETA to answer is less than 2 hours at most times.
Published on: 01 / 26 / 2018